ABOUT US

We're an AAPI-founded team of beauty industry experts who joined forces to create intentional, researched-backed wellness essentials composed of today’s best-loved (and most effective) ingredients. Each skin-perfecting formula is curated from South Korea, with a blend of high-performance elements for radiance, clarity, and youthfulness – from start to finish.

cruelty-free commitment

premium korean formulas

intentionally curated beauty essentials

refined ingredients to feel at home in your skin

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